Startup's product aimed at cell queries

SeattlePi :

Brian Roundtree started a kayak company at the age of 12, entered the University of Southern California physics program at 15 and dropped out of college to take a job with aerospace pioneer Bill Lear by the time he was registered to vote.

Now 45, Roundtree -- a high-tech inventor who has created companies in each of the last four decades -- is unveiling a new startup that promises to reduce customer service headaches for both cell phone users and carriers.